This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from store.lequilibriste.it (the "Site").

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about individual web pages or products you view, which websites or search terms refer you to the Site, and information on how you interact with the Site. We refer to this automatically collected information as "Information on the Site. device".

We collect device information using the following technologies:
- "Cookies" are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information on cookies and how to disable cookies, visit http://www.allaboutcookies.org. As regards the cookie policy of this site, please refer to the owner and official manager of cookies and its regulation https://www.shopify.com/legal/cookies .
- The "log files" keep track of the actions that occur on the site and collect data including IP address, browser type, Internet Service Provider, referring / exit pages and date / time.
- "Web beacons", "tags" and "pixels" are electronic files used to record information on site navigation.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and telephone number. We refer to this information as "Order Information".

When we talk about "Personal Information" in this Privacy Policy, we are talking about both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information we generally collect to fulfill any order placed through the Site (including processing payment information, arranging shipping and providing invoices and / or order confirmations). We also use Order Information to:
- Communicate with you;
- Check our orders for potential risk or fraud; And
- When you are in line with the preferences you have shared with us, we provide you with information or advertising relating to our products or services.

We use the Device Information we collect to help us prevent potential risk and fraud (particularly your IP address) and more generally to improve and optimize our site (for example, by generating analytics on how our customers navigate and interact with the site and to evaluate the success of our marketing and advertising campaigns).

SHARING OF PERSONAL INFORMATION

We share your personal information with third parties to help us use your personal information, as described above. For example, we use Shopify to power our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your personal information here: https://www.google.com/intl/it/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIORAL ADVERTISING

As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, you can visit the education page of the Network Advertising Initiative ("NAI") at http://www.networkadvertising.org/understanding-online-advertising/how-does-it- work.

You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https: //www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at: http://optout.aboutads.info/.

NOT TRACKING

Please note that we do not alter our site's data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a resident of Europe, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated or deleted. If you wish to exercise this right, please contact us via the contact page or write to us by email at amministrazione@lequilibriste.it.

Also, if you are a European resident, please know that we are processing your information in order to fulfill contracts we may have with you (for example if you place an order through the Site), or otherwise to pursue our legitimate business interests listed above. Also, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to delete this information.

CHANGES

We may periodically update this privacy policy in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information on our privacy practices, if you have any questions or if you would like to file a complaint, please contact us by email at amministrazione@lequilibriste.it or by post using the details provided below:
L'Equilibriste SRLS
[Ref.: Privacy Compliance Officer]
L'Equilibriste SRLS , Viale Tiziano 21 00196 Rome, Italy